Struggling to get your clients results that last? Here are 3 tools you can implement today to change the trajectory for tomorrow.
You’ve just finished up with a client’s first session and motivation is at an all time high. Yet all too often, enthusiasm wanes and gets replaced by excuses, a defeated mindset, and poor eating that is spiraling out of control. You’ve tried everything you can to pump up your client-- from cheering them on to giving them crap for not taking their goals seriously. So what can you do to get them recommitted and back on track? Start with these three simple tools:
1) CREATE CLARITY
How can you hit a target if you don’t see it? Well, most people who are trying to transform their bodies not only can’t see the target but they don’t even have an idea of the Bull’s eye. Even worse, they aim for the wrong target! For example, your client hates the way they look. They set a random goal of wanting to lose 20 pounds. But is that really their goal? Doubt it. If you dig deep and peel back the layers, they really want to look better, both in clothes and naked. Why? To build their confidence. Why? Well, this answer could be a multitude of options from attracting a partner to fitting in with their friends to proving to themselves that they can do it. Why? To improve their quality of life.
Take some time during your next meeting, if not the entire time of your next meeting, to regain clarity on your client’s goal, why they want to achieve it, and lay out the step-by-step plan to get them there. From there, walk your client through a visualization session so they can see themselves in detail at their goal and feel what it’s like to be there.
2) REWARD THE DAILY WINS
A common mistake in a physical transformation journey is to reward the number on the scale. For example, if they hop on a scale after a week and it says down two pounds the client gets all excited and rewards himself or herself with the belief that the program is working. But the scale has nothing to do if the program is working or not. Instead, measure success by the actions the client is taking. For example, set action goals like 4 workouts this week, one healthy smoothie a day, 128 ounces of water, etc. These goals will make your clients focus on what they can control and rapidly gain clarity, confidence, and power. Letting the scale determine your success is like reading your horoscope to determine if you’re going to get what you want.
3) PROGRESS NOT PERFECTION
Your client may feel like the distance between where they are and the finish line is an eternity. This gap can create a feeling of overwhelm and lead to self sabotage. The truth is that there is no finish line. You’re either progressing or regressing. So focus your client’s attention to bite sized chunks. Focus on the next line not the finish line. The next line will bring them one step closer to where they want to be.